September 10, 2013 – THIEL Audio, winner of over 60 prestigious awards for loudspeaker design and performance since 1978, has appointed Mark Mason as the company’s new Director of Product Development. Mason represents the first in-house engineering presence for the brand since the passing of Jim Thiel in 2009.
Mark Mason brings a depth of engineering experience combined with a broad range of technical capabilities to THIEL after nearly a decade as Design Team Manager at PSB. Mason’s expertise includes critical applications such as driver design (the term “driver” refers to the woofer, midrange and tweeter components that make up most dynamic loudspeakers), Class D amplifier design and high performance acoustic systems design (referring to a completed loudspeaker including drivers, crossover networks and enclosures). “I heard about THIEL quite a long time ago and I have tremendous respect for what the brand has achieved in the three decades plus since it was founded,” explained Mason. “I am honored that I have an opportunity to be a part of THIEL’s future and help evolve this storied organization,” Mason added.
Mason has demonstrated success as a creative thinker and team leader with a proven history of bringing premium audio products to market in a timely manner. “I have been fascinated by loudspeaker design since childhood and have a great passion for seeking out the highest possible levels of performance,” Mason explained. “One of the aspects of THIEL that excites me is the domestic manufacturing capability here in Lexington, Kentucky—I have an opportunity to take a vision from the earliest stages of development and work with the factory every step of the way to achieve the desired results,” Mason stated. “This gives me vastly more control over performance and quality than if I were handing drawings off to overseas contract manufacturers,” he added. Mason is confident that he can first evaluate and then manage the technology, people, and processes together at THIEL to achieve great things for the brand. “I am thrilled at the prospect of designing and overseeing a lineup of ultimate quality loudspeakers across multiple market segments, such as high performance floor-standing models, custom installation products and loudspeakers for home theater,” said Mason.
Since THIEL was acquired earlier this year, the new ownership group has been focused on a fresh approach to product engineering and industrial design while leveraging the strong heritage of the company. Mason’s appointment as Director of Product Development is in concert with this carefully orchestrated new vision for THIEL. “I have many years of association with Mark at PSB and watched him grow into a world-class talent in all phases of speaker design and manufacturing,” stated THIEL COO Bob Brown. “Mark is perfectly suited to take the product development reins at THIEL—it has been years since the company has had anyone of Mark’s breadth of experience driving engineering,” Brown added.
“While we have kicked off a major new product development initiative, the timing for Mark’s arrival could not be more ideal,” said THIEL CEO Bill Thomas. “He has worked with our North American Sales Manager and our industrial designer in the past very successfully and I anticipate this team reaching full stride very quickly,” continued Thomas. Part of the new vision for the brand includes a more regimented new product development process and cycle, making the company more vital in the marketplace and of increased value to the sales chain. “We have expended great effort to bring the necessary human resources to THIEL so that engineering, manufacturing, marketing, sales and administration are all working together,” Thomas concluded.
Most recently, Mason was Director of Product Development for Specialty Technologies (SVS), where he was accountable for all aspects of the company’s product management strategy and execution. Over the years, Mason’s designs have garnered numerous prestigious awards such as The Absolute Sound Editor’s Choice, Sound & Vision Certified and Recommended, Sound & Vision Editor’s Choice, Home Cinema Best Buy, Best Home Cinema Room (S&V Bristol Show), SoundStage Great Buy, AV Forums Best Buy, EISA Best Product, Audioholics Consumer Excellence, Stereophile Recommended Components, Electronic House Product of the Year.
In the September 2013 edition of ‘Sound & Vision’, Brent Butterworth wrote about his in-depth look into the CS1.7, THIEL’s newest member of the floor-standing speaker line. Here are some highlights from the article:
“The CS1.7’s phase-coherent design worked just as much magic with EDM keyboard squiggles as it did with acoustic guitars on audiophile recordings…”
“The ambience wrapped my room, the sounds swirled behind me, and the bass pulsed deep and tight.”
“Michael Henderson’s finger-plucked bass line proved no problem for the 6.5-inch woofer; in fact, it sounded exceptionally precise and grooving.”
“…it’s a speaker for those who want to hear every last sonic detail…”
If you would like to read more, a .pdf reprint is available here, or go see and hear for yourself at your nearest local authorized THIEL dealer!
THIEL Audio has announced the introduction of the CS1.7 Coherent Source® floor-standing loudspeaker. The CS1.7 employs THIEL’s renowned phase and time coherent design using precision engineered first order acoustic crossover networks, and the latest technology for the woofer and tweeter engineered by THIEL specifically for the CS1.7 project.
The CS1.7 follows a long tradition of THIEL 2-way floor-standing speakers beginning with the Model 04 in 1979. Each new iteration of this series from THIEL has received accolades from audiophile journalists and music lovers worldwide. The CS1.7 seeks to establish new standards for resolution of detail, imaging and staging, dynamic capability, and tonal purity for those consumers seeking ultra high fidelity from an attractive and compact form factor.
The technology employed in the CS1.7 design is all new, leveraging much of the R&D from the flagship model CS3.7. The CS1.7 tweeter, based on the enormously popular CS1.6, has been highly optimized for the CS1.7 featuring a new voice coil, new magnetic circuit, and reworked aluminum diaphragm, resulting in increased linearity and lower distortion. The aluminum woofer’s “star” diaphragm was conceived using the latest laser measurement technology, and also utilizes a new voice coil and magnetic structure that enables the driver to operate as a piston through a much greater range of frequencies. The crossover network is a classic THIEL first order acoustic design, maintaining the phase and time coherent nature of all THIEL loudspeakers. The cabinet is 1-inch thick and the massive baffle, with a low turbulence vertical port, is 2-inches thick, delivering the ultimate in rigidity and inertness. Even the magnetically adhered grille. has been carefully engineered to prevent any diffraction. The CS1.7 comes equipped with leveling feet, however an optional brushed aluminum Outrigger base (pictured here) is available to improve the sonic performance of the speaker by maximizing stability on virtually any surface.
“The CS1.7 delivers superb musicality from a sleek floor-standing loudspeaker that is décor friendly thanks to its moderate size and elegant array of real wood veneers” said THIEL National Sales Manager Stephen DeFuria, “The CS1.7 represents the performance and value that our dealers and worldwide distribution have been asking for.” The THIEL CS1.7 is now shipping to authorized THIEL dealers with an MSRP of $3,999 USD per pair.
Size Inches: (WxDxH) 9.5 x 11.8 x 36.5 (with outriggers 13.8 x 15 x 38.5)
Size Centimeters: (W x D x H) 24 x 30 x 92.4 (with outriggers 35 x 38 x 97.8)
Weight: 54lbs / 23kg
The reviews for our recently released CS2.7 are starting to be published and the reactions could not be better.
The most recent publication to review the CS2.7 is ‘The Absolute Sound’, a highly regarded magazine covering all areas of high-end audio. Writer and reviewer Anthony H. Cordesman wrote many wonderful things about the CS2.7 in April’s issue (issue 232).
“THIEL has a long track record of producing some of the best speakers around, but this time it has taken a major step forward”
“…produces a remarkably integrated sound without tying the imaging and soundstage to a location near the speaker or a given driver; it also has the kind of unity and transparency that full-range ribbons and electrostatics are praised for.”
“… an exceptional crossover design that blends the treble and the midrange in the Coaxial Coincident Driver near seamlessly with the lower midrange and bass.”
“the Amberwood version of this speaker is as suitable for exhibition at MOMA as it is for the listening room”
The article, which can be read here, features many more high praises for the CS2.7 as well as some beautiful images captured by photographer Joel Salcido.
Give the article a read, then find your local dealer to give the CS2.7′s a listen. See (and hear) the difference in the latest in a long line of critically acclaimed THIEL speakers for yourselves!